Project Description
Designing a Start-Up
WANT TO BECOME AN ENTREPRENEUR? LET’S DESIGN YOUR NEW START-UP AT SCHOOL
Brief
An educational program that supports children in designing a new start-up for the province of Bologna.
They start designing an innovative product and around that they define a business plan and a communication strategy.
The project run from September to May in the afternoon classes. The methodology used is Design Thinking, an approach able to develop and implement creative processes and critical thinking to solve problems of different nature. It’s a method that teaches through the experience, that accept the challenge as a moment of learning and that educate the value of sharing.
Results
At the end of the program, all the students presented their projects to friends and parents during an open fair.
The program has been developed for the middle school classes of Bologna district and it has been run during 2016-2017, 2017-2018, 2018-2019 – and we are ready for the fourth season.
Project made in collaboration with Fondazione Golinelli for Confindustria Emilia progetto SET Scuola e Territorio